Each year, Everyday Health Professional explores the Changing Landscape of HCP Communications. In 2017, we’re seeing busier physicians who need better (More? Improved? More easily accessible?) information and educational tools from Pharma. Join us as we review the 2017 research and discuss these trends with busy local physicians.
This event will review a recap of Everyday Health's 2017 research to be followed by an interactive discussion.
- Do docs think that the 2017 research is accurate?Discussion Points will include:
- Does channel preference matter less than usage and consumption habits, particularly with Medical Education?
- How can Pharma better serve the needs for busy clinicians?